
Turning Dreams
Into Memories
Teamwork
We like to see all our people succeed, across company lines in the clan and regardless of position in the individual company. With a clearly- defined common goal, a diversity of opinions serves as the driving force to identifying ever better solutions. We are a community, a pack. As pack members, we learn from each other. Protect and take care of each other. Lift each other’s spirits. We achieve more as a group than we ever can alone.
Passion
Our employees have a passionate relationship with their work. It’s a unique situation when work and leisure activities are close to identical. This shall be recognised and encouraged. It’s from the passion that the desire to know, to learn springs, and from this, it’s just a short step forward to expertise and innovation. Passion is also a stimulant to the desire to improve – to try and achieve perfection.
Courage
We shall have the courage to challenge each other. The audacity to challenge our competitors. The will and courage to succeed in new markets. If we have the courage and purpose to embark on the challenging journeys, then we surely have the same will and courage to succeed.
“A ship is safe in harbor, but that’s not what ships are for.”
–William GT Shedd
Espen F. Engelstad
CEO
Kristin Dahle
HR
Gisle Bjørnstad
Finance
Mette Ulven
New Business
Anne B. Heyerdahl
Supply Chain
Gitte Thune
eCom & Marketing
Gina Loven
Wholesale
Erik Gulbrandsen
Retail
Christian Gløgård
Product Development Hardware
Julie Gretton
Product Development Apparel